When it comes to asset tags, tag color is more than a design choice. It is a chance to show your brand. Color can improve visibility and help your tags stand out in a professional way.
When you label equipment, tools, or electronics, the color of your asset tags says a lot. It shows how your company manages its assets.
In this blog, we will discuss asset tag colors and cover how to choose the right colors. Finally, we will see how they can improve your asset tagging system.
Why Asset Tag Colors Matter
Professional Branding
Your asset tags are a reflection of your company. By using colors that match your brand identity, you create a cohesive and professional look across your assets. Whether you’re tagging high-tech equipment or office furniture, a branded color scheme reinforces your company’s image.
Visibility and Recognition
Bright or high-contrast tag colors help you see your asset tags better. This is especially true in large places or busy areas.
Available Colors for Asset Tags
We offer a wide range of vibrant colors for your custom asset tags, including:
- Reflex Blue: A bold, classic blue for a professional and polished look.
- Process Blue: A lighter, more modern blue for a fresh feel.
- Green and Dark Green: Perfect for companies focused on sustainability or for use in natural, earthy environments.
- Dark Gray: A sleek, neutral option for understated branding.
- Yellow: A bright, attention-grabbing color ideal for high-visibility needs.
- Tomato Red: A bold red that stands out on almost any surface.
- Orange serves as a vibrant, energetic color that guarantees your tags won’t go unnoticed.
- Burgundy: A deep, rich shade for a sophisticated look.
- Process Magenta: A bright, eye-catching pink for companies looking for a unique flair.
- Black: A timeless, versatile option that works well in any setting.
If your company needs a custom PMS tag color, call our team at 1-800-537-8816 to discuss your options!
How to Choose the Right Asset Tag Colors
Align with Your Brand
Choose colors that match your company’s branding for a cohesive and professional appearance. For example, if your logo is blue and white, consider using Reflex Blue or Process Blue for your tags.
Consider Your Environment
Think about where your asset tags will be used. In industrial or outdoor settings, colors like yellow, orange, or tomato red can stand out. They are bright against dusty or dark backgrounds.
High Contrast for Easy Visibility
Use colors that contrast with the surface they’ll be applied to. For example, a White logo or text on a Dark Gray or Burgundy tag is easy to read, even from a distance.
Make Critical Assets Stand Out
Use bright colors like Yellow or Process Magenta to tag high-priority or high-value items. This makes them easy to spot in busy areas.
How to Use Asset Tag Colors Effectively
Reinforce Brand Identity
Add your company logo to your custom-colored tags for a polished, branded appearance. This not only looks professional but also deters theft by making your equipment easy to identify.
Group Assets by Color
Most companies use one color for branding. However, you can use different tag colors to group similar items. For example:
- Green for tools.
- Reflex Blue for IT equipment.
- Yellow for high-priority machinery.
Use Durable Colors and Materials
Our asset tags are made with fade-resistant materials to ensure your colors remain vibrant over time. Whether you’re tagging indoor or outdoor equipment, the colors will stay sharp and readable, even in tough conditions.
Highlight Key Information
Use contrasting colors to emphasize critical information, like barcodes, numbering, or titles. For example, pair Tomato Red tags with white text to make asset numbers pop.
Why Choose Us for Your Custom Asset Tags?
- Wide Color Selection: With colors like Reflex Blue, Dark Gray, and Process Magenta, you’ll find the perfect match for your needs.
- Durable Materials: Our tags are designed to withstand harsh conditions, ensuring your colors stay bright and clear.
- Expert Support: Not sure what you need? Call our team at 1-800-537-8816 to get expert advice and design assistance.
- Customizable Options: From logos to barcodes, we’ll help you create tags that look great and function flawlessly.
Order Your Custom Asset Tags Today
The right asset tag colors can significantly improve how you track, identify, and manage your assets.
To learn more about how asset tags fit into a broader asset marking system for tracking and security, check out our blog post: The Importance of an Asset Marking System for Tracking and Security. It covers key strategies to protect your assets, streamline operations, and improve inventory control—perfect for businesses looking to maximize the value of their asset management system.
Asset Tag Colors FAQs
We offer a wide range of colors, including Reflex Blue, Process Blue, Tomato Red, Yellow, Green, Dark Green, Dark Gray, Black, Orange, Burgundy, and Process Magenta. Custom colors are also available—just call 1-800-537-8816 for assistance!
Choose a color that complements your brand identity or enhances visibility in your environment. For branding, select colors that match your company’s logo. For high visibility, go with bright options like Yellow or Tomato Red.
Yes, you can use multiple colors to visually categorize assets or differentiate departments. For example, Green for tools, Reflex Blue for IT equipment, and Yellow for high-priority items.
Absolutely! Using colors that match your company logo creates a professional, branded look. If you need a custom color, we’re happy to help—call us at 1-800-537-8816.
For high visibility, Yellow, Orange, and Tomato Red are excellent choices. These colors are easy to spot, even in busy or low-light environments.
Yes, using branded colors with your company logo makes your assets instantly recognizable, which helps deter theft.
